01
Google & Microsoft Ads
Built accounts from scratch to over $1.5M/month in spend. Search, Shopping, Performance Max — structured for profitable scale, not platform vanity metrics.
Is your Google Ads account underperforming?
Don’t settle for shrinking margins or generic agency excuses. Get answers from an expert who has turned around multiple 7-figure accounts across a range of verticals — lead generation, international e-commerce, and high-ticket SaaS.
13
Years of experience
$80M+
Ad spend managed
21
Industries
Services
Take your Google Ads account to the next level.
Performance across the channels that actually move the P&L — search, video, and discovery. The same operator across all three, with the data plumbed end-to-end so the numbers tell the truth.
02
YouTube
Written and produced video ads, then built the YouTube campaigns to run them. Campaigns that have generated millions in profit — not just views.
03
Demand Gen & Native
Scaled Demand Gen and Microsoft Audience campaigns to over $200K/month. Upper-funnel demand that converts — tracked all the way to revenue.
About
13 years. $80M in spend. 21 industries.
I started managing Google Ads in 2013. In the years since, I’ve managed over USD $80 million in ad spend for businesses across 21 industries — from solar and home improvement to e-commerce and SaaS.
I do more than just optimise your Google Ads account. I build landing pages that lift conversion rates. I write and produce profitable YouTube video ads. I set up all the tracking and integrate with your offline data or marketing CRM so revenue can actually be measured back to the click.
I’ve worked with multiple clients for over a decade. There are two reasons for this.
One: I get results. I’ve taken over several accounts previously run by blue-chip agencies and grown them by 50% or more in a year. I’ve helped grow a business from virtually zero to over $65M in revenue, largely through paid media.
Two: I put clients first. I run a service business. That means I’m here to serve you. I put my clients’ interests ahead of my own — because I know that if your business is doing well, then I’ll do just fine.
No lock-in contracts. Cancel anytime if you’re not happy, and I’ll make the transition to your new provider as painless as possible. I retain clients by delivering results, not with lawyers.
Testimonials
What clients say after working together.
Multi-year relationships with operators who could hire anyone. The proof of the work is in who stays — and what they say once the results are in.
I am extremely cautious with who I hire to manage my various PPC accounts. I have never met a big agency that can do PPC properly. Gabriel can. I trust Gabriel with my Google and Bing Ads accounts, and he’s dramatically improved their profitability for me.
Managing Director, SolarQuotes.com.au
Big thank you Gabriel for your input with the website. We have noticed a large year on year increase in enquires for implants. Our suppliers are asking us how we’re getting in so many new patients but I’m keeping that a secret.
Managing Director, Cosmetic Dental
You’ll realise after spending just a few minutes with Gabriel that he really knows his stuff. With Gabriel it’s not about clicks or impressions — it’s about getting you a positive ROI for every dollar you spend.
Managing Director, Orchid Web Design
Clients
Clients I’ve worked with.
A mix of Australian, U.S. and international brands — service businesses, e-commerce, and SaaS that need Google Ads to scale profitably.
The free action plan
Where is your next ad dollar actually going to produce profitable growth?
Before we work together, I run a deep evaluation of your accounts to answer this one question. This isn’t an audit checklist or a tactic dump — it’s a structured review of how your paid media, data, and unit economics interact.
- Strip away misleading platform metrics — what is incremental versus inflated
- Pressure-test current spend, account structure and creative
- Highlight where profit is created and where it quietly erodes
- Clarify whether scaling is possible, premature, or risky
What this is not. A checklist audit. A tactic dump. A pitch deck in disguise. Platform-level optimisation advice.
Contact
Let’s work together.
Send a message or book a call to discuss how I can help grow your business profitably with Google Ads. I respond personally within 24 hours.